Development and Validation of a Positive-Item Version of the Visual Aesthetics of Websites Inventory: The VisAWI-pos
Validation of VisAWI-pos, a positively worded visual website-aesthetics questionnaire, alongside the first English validation of VisAWI.
Citation
Perrig, S. A. C., von Felten, N., Honda, M., Opwis, K., & Brühlmann, F. (2024). Development and Validation of a Positive-Item Version of the Visual Aesthetics of Websites Inventory: The VisAWI-pos. International Journal of Human–Computer Interaction, 40(20), 6622–6646.
Method
Two studies: item development (41 participants) and preregistered validation (966 participants).
Claims used
- VisAWI-pos produced outcomes equivalent to the original VisAWI, with equal or better psychometric properties.
Limitations: A measurement instrument, not a principle source. Used for first-impression appeal studies; validated in English, not Indonesian.
Extracted principles
No principles have been extracted yet.
Project presentation